| Definition | Scenario | Benefits | Risks |
Business process-driven(BPD)
| Customer-centric approach which mimics the process when a customer places an order
Reuses existing functional capability
Complete overhaul of product, process, and systems
| Business-driven transformation, greenfield scenarios
| Direct impact on NPS
Prioritizes impactful journeys
Impacts all systems involved in the new stack, respecting the new business process
Ensures data integrity across systems. | Change management
Governance for convergent scenarios
|
Capability-driven(CPD)
| Capabilities migrated by feature or sub-capability; realized by one or more systems
An example of this approach would be to migrate the customers based on the Line of Business (LoB) or customer segment (B2C or B2B). The migration strategies adopted are also different as B2C migrations are customer centric, on-demand and responsiveness would be key. | Brownfield, IT-driven, business-centric approach
| Establishes common vocabulary between business and IT
Supports quick retirement of legacy applications
| Commercial off-the-shelf (COTS) package might not be aligned with the definition of the CPD approach
|
Catalog-based(CLB)
| New product categories or new offers in existing categories implemented on new stack
Other products moved to new stack on stack stabilization
An example of this approach could be to migrate offers in the postpaid mobile category first, followed by other categories like prepaid and mobile corporate offers.
| Applicable to greenfield and brownfield
Product-centric approach
| Allows quick rollout of digital-native stack
Facilitates gradual pull-based customer migration
| Takes longer to retire legacy
Managing customer experience across legacy and digital stacks
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