Appendix
Research approach
The survey looked at 12 sectors: automotive; consumer packaged goods, energy, mining, or utilities; financial services; healthcare; high tech; insurance; life sciences; logistics or supply chain; manufacturing; retail or hospitality; and telecommunications.
Infosys commissioned a survey of 1,000 companies in the US and Canada during August and September 2023 via telephone interviews to gauge their attitudes to and adoption of generative AI.
We asked about the state of generative AI in their organizations, including questions about investment plans, how generative AI is rolled out and managed across the organization, where the leadership comes from in the business, and how confident the respondents are about the readiness of their company to adopt and use generative AI.
We also asked about where respondents expect generative AI to have the most impact in their business, as well as questions about the company location and size.
To determine the generative AI investment figures:
We asked the range of spending on generative AI for each respondent.
We used the midpoint (or the lower bound in the case of an infinite range) as an estimate for the amount spent on generative AI for each respondent.
We then grouped respondents into our 12 industries and created totals for each industry.
We then adjusted our industry spending totals based on the difference in industry representation in our sample, compared to the distribution of companies in reality, using data from Refinitiv.
Finally, we calculated industry totals for both trailing 12 months and the next 12 months.
Primary industry
Source: Infosys Knowledge Institute
Appendix - Research approach
Generative AI Radar 2023: North America
Isaac LaBauve | Infosys Knowledge Institute, Dallas
Pramath Kant | Infosys Knowledge Institute, Bangalore
Pragya Rai | Infosys Knowledge Institute, Bangalore
The Infosys Knowledge Institute helps industry leaders develop a deeper understanding of business and technology trends through compelling thought leadership. Our researchers and subject matter experts provide a fact base that aids decision-making on critical business and technology issues.
To view our research, visit Infosys Knowledge Institute at infosys.com/IKI or email us at iki@infosys.com.
Samad Masood | Infosys Knowledge Institute, London
Kate Bevan | Infosys Knowledge Institute, London
Jeff Mosier | Infosys Knowledge Institute, Dallas
